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industrial video : ウィキペディア英語版
industrial video
An industrial video is a video that targets “industry” as its primary audience. An industrial video is a type of sponsored film (such as an educational film) which prioritizes pragmatism over artistic value. While the primary purpose of an educational film is to inform an audience, the purpose of an industrial video can vary depending on the client.
==Purposes==

An industrial video may be used for:
*Marketing, communicating to potential clients the value of services or products.
*Customers, such as a video that explains how to use a product
*Fundraising, such as for informing potential investors about the merits of a company, or generating capital for a charitable cause.
*Corporations, such as a video that shares a CEO's vision with his employees, or a video that warns employees against improper ethical behavior.
Industrial videos have become more prevalent in the market than industrial films because of the lower cost of producing video content.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「industrial video」の詳細全文を読む



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